2024 SWECJMC Southwest Symposium
Texas State University, Round Rock Campus
Friday, October 25
Avery Hall, Room 256
8:30 – 8:50 a.m.
Welcome Remarks
- Kelly Kaufhold, President of SWECJMC, Texas State University
- Julie Lessiter, Vice President for Round Rock Campus, Texas State University
- Mohammad Yousuf, SWECJMC Vice President and Research Chair, University of New Mexico
Avery Hall
8:50 – 10 a.m.
Voice from Above: The Role of Authority… Sometimes Authoritarian
- “Potential Sabotage Agent”: A journalist, the Communist Party and the FBI
Shugofa Dastgeer and John R. Tisdale, Texas Christian
- Nuances in the tone of American sermons from Pew’s Digital Pulpit project
Doug L. Mendenhall and James Prather, Abilene Christian
- Leveraging Transformative Experiences from the Online News Association Women’s Leadership Accelerator Program
Dorothy M. Bland, North Texas
- Visions of a Networked Society
Sheila B. Lalwani, Texas at Austin
Moderator: Mohammad Yousuf, SWECJMC Vice President and Research Chair, University of New Mexico
Avery Hall
10:10 – 11:20 a.m.
Emerging Media and Methods in Mass Communication
- The Impact of Virtual Reality On Travel Motivation, Travel Constraint, and Destination Image
Ashlyne Crane and T. Phillip Madison, Louisiana at Lafayette
- How Remote Work Affected Communication in Organizations – OAT’s Perspective
Luana Coutinho, Texas Tech University
- An Analysis of Artificial Intelligence Policies in Fortune 50 Companies
Sarah Maben, Texas Christian University
- A Bibliometric Analysis of Over-the-Counter (OTC) Advertising Research
Amal Bakry and Tracey Adjei, Louisiana at Lafayette
- Pixelated Perceptions: Social Capital in Online Gaming Communities
Esa F Haddad and Jacob Rummel, Louisiana at Lafayette
Avery Hall
11:30 a.m. – 12:30 p.m.
Topical Panel: Getting Student Work Published and Broadcast in News Outlets
- Eraldo “Dino” Chiecchi, Texas State University
- Kym Fox, Texas State University
- Kathleen McElroy, University of Texas at Austin
- Nuri Vallbona, University of Texas at Austin
- Stephenson Waters, University of Louisiana Monroe
Moderator: Kelly Kaufhold, SWECJMC President, Texas State University
Avery Hall, Room 256
12:30 – 1:50
Boxed Lunch
Avery Hall
2 – 2:30 p.m.
Topical Panel: Deepfakes
Dale Blasingame, Texas State University
Avery Hall
2:40 – 3:50 p.m.
Individual Influence: Social Media and Society
- The Effects of Food Advertising on Social Media: Exposure to Low-Nutiritional Food Ads and Online Personalities in a Digital World
Kelsey Wood, The Bluebird Group, and Jee Young Chung, Arkansas
- Sexuality in Fashion Instagram: A content analysis of U.S. and Korean women’s fashion magazines’ Instagram assessing the representation of sexually explicit contents
Jee Young Chung, Arkansas
- TikTok Tastemakers: Homogeneity, Value Co-Creation, and Other Possible Mediators and Moderators of the Influencer-User Parasocial Relationship on Purchase Intention
Nate Fisher, Oklahoma
- Swiping Up On the Ballot: The Influence of TikTok Political Content on Offline Civic Engagement among Generation Z
Savannah Blanco-Trumps and Lauren A Auverset, Louisiana at Lafayette
Avery Hall
4 – 5:10 p.m.
Putting a Frame Around It: Applying Theory to Mass Communication Research
- Portrayal of Teenage Gangs in Bangladeshi Media: A Frame Analysis
Mehedy Hassan Razib, Bangladesh University of Professionals; Farzana Tasnim Pinky, Khulna University; Anirudha Biswas, Oklahoma State University; Mir Hasib, Texas Tech University
- The Role of Cognitive Psychology in Shaping Public Responses to Health Crises: An Analysis of Two Case Studies of COVID-19 Misinformation
Mezabahnur Masum, University of North Texas
- Media Framing of Transportation, Agriculture, and Gasoline in the Russia-Ukraine War
Sk Farhan Rabbi, Kansas State and Po-Lin Pan, Arkansas State
- Framing Process and Product: News Values and Media Routines Affecting Frame Analysis
Ronald W Sitton, Arkansas State
- “Chernobyl 2.0”: Media framing of environmental health risk in a study of national versus statewide newspapers’ reporting on the East Palestine, Ohio Train Derailment
Mezabahnur Masum and Martin G Friedenthal, North Texas
Moderator: Nate Fisher, University of Oklahoma
Avery Hall, Room 256
5:20 – 6:30
Reception, Members Meeting and Awards Ceremony
Saturday, October 26
Avery Hall
Business Meeting (SWECJMC Officers Only)
8 – 9:15 a.m.
Avery Hall
9:20 – 10:30 a.m.
Voice of the People: Interacting With the Audience in Mass Communication
- A Content Analysis of Replies in Response to CNN Tweet on Mass Shootings
Sk Farhan Rabbi, Kansas State
- A Glimpse Beyond the Noise: A Thematic Analysis of Heavy Metal Mosh Pit Culture
Jacob Rummel, Lucy Ortiz and Lauren A Auverset, Louisiana at Lafayette
- Pictures that polarize: News images affect appraisals of political outgoups by arousing negative emotions
Hye Soo Nah, Wyoming
- Striking Differences: Comparing the tones of 2023 online comments about the WGA and UAW
Doug L. Mendenhall and James Prather, Abilene Christian
Avery Hall
10:40 – Noon
“Fun”-damentals: Problems and Creative Solutions in Teaching Mass Communication
- The Complicated Relationship Between Undergraduate Students and the Syllabi
Maria Ortega, Texas Tech
- Virtual Reality & Innovative Technology in the Communication Classroom
Trey Guinn and Susanna Alvord, Incarnate Word
- Communication Essentials for Essential Communicators
Trey Guinn, Incarnate Word
- Muddiest Point Cards and Practice Quizzes
Nate Fisher, Oklahoma
- Applying Strategic Thinking and AI in Public Relations Case Study Approach
Alec C. Tefertiller, Rosalynn A. Vasquez, Kim Patterson, Elizabeth Bates, and Matthew Brammer, Baylor
Noon: Adjourn